On 8 June, the conference on new trends in marketing was held as part of the 1st Wine Festival of Galicia, which took place at the La Molinera knowledge centre from 5 to 8 June in the capital of As Burgas. The Wine Technological Platform (PTV), a member of the Life Priorat+Montsant project, announced the project by setting an example of how to contribute to the adaptation and mitigation of climate change in viticulture for the development of the circular economy.